6 Elements of Your Social Media Strategy INFOGRAPHIC

6 elements social media strategy by maria peagler

6 Elements of Your Social Media Strategy View more presentations from mariapeagler Small business owners:  here’s a slick way to keep your online marketing campaign on track:  watch this quick presentation on my 6 Elements of Your Social Media Strategy to keep you and your staff on track.  No matter where you are in your [...]

15 Strategies to Use Video to Differentiate Your Business

How are you using social media to stand out from your competition?  Have you effectively differentiated yourself, especially on social networks?  The challenge in using any social media channel is you’re playing by their rules:  Facebook, Twitter, LinkedIn, YouTube and other major players want a consistent look and feel for their users, but the result [...]

Promoting Your Facebook Business Page

Congratulations!  If you’ve been following my month-long series on Building a Facebook Business Page for Your Small Business, you’ve developed a fantastic presence in the largest social network on the planet.  Now how do you promote it?  What’s the secret sauce recipe to get people to visit your page and Like it so you can [...]

Your Ultimate Guide to Facebook Business Pages vs. Personal Profiles

My students over at SocialMediaOnlineClasses.com have a lot of confusion and fear over the differences between a Facebook business page and a personal profile.  So, a primer on business page basics is in order.  Here’s the what-you-need-to-know guide before you start: Everything begins with a personal profile. Even if all you want is a business [...]

Small Business Marketing Using Facebook

Facebook Word of Mouth Marketing

Entrenpreneurs are turning in droves to Facebook for their small business marketing.  Why Facebook and why now?  Businesses overall, and especially start-ups and other small businesses with lean marketing budgets are transitioning from expensive print advertising that shows little ROI and trending toward online marketing, where their efforts drive SEO, increase visits to their websites, [...]

6 Strategies for Marketing Your Business on a Blog

Great – you’ve started a blog for your business!  Now what?  Think of your blog as the hub of your Social News Network, allowing you to reach customers worldwide.  What you want to tell them?  If you did a television commercial, what would it include?  What do you emphasize in your print ads?  If you [...]

6 Blogging Best Practices for Small Business Owners . . . and Everyone Else

Small business owners need to understand blogging best practices to be effective.  If you want consumers to subscribe to your blog and keep them reading,  give them great content on a regular basis. Once you’re ready to get started, or even if you’ve been blogging for a while, here is my advice on having the [...]

Top Ten Reasons Local Business Owners Should Start Blogging Today

Deer-in-the-headlights stares are what I see when I suggest to many of my clients they need to start a blog. “Who, me?” they ask.  “I don’t have time for a blog.” Really?  You have time for your Chamber of Commerce, Rotary, and other networking events, but you aren’t making time to connect directly with your [...]

Social Media Workshop: Feb. 23 in Pickens County

Small business owners:  if you’ve thought about getting into social media but were unsure where to start, here’s your chance.  I’m teaching a full-day Social Media Strategy for Your Small Business workshop on Wed., Feb. 23, at the Pickens County Chamber of Commerce.  What’s different about this workshop is I show you, step-by-step, how to [...]

Social Media Primer for Small Business Owners

Today I’m a guest blogger over at MarketingMel’s wonderful online marketing blog, and I’m offering a primer for growing your small business using social media.  I give you a step-by-step guide to getting started, how to be efficient and effective, and be your best self.  Visit MarketingMel’s blog and check it out. And thanks Mary [...]