Aspiring small business owners need help but often don’t know where to turn or who to trust for advice. Here’s the SocialMediaOnlineClasses.com Small Business Resource Guide, a primer on the big issues facing business owners and where to turn for help. Bookmark this page so you can return to it when you need help. I’ve [...]
19 Must-Have Resources for Small Business Owners
6 Elements of Your Social Media Strategy INFOGRAPHIC

6 Elements of Your Social Media Strategy View more presentations from mariapeagler Small business owners: here’s a slick way to keep your online marketing campaign on track: watch this quick presentation on my 6 Elements of Your Social Media Strategy to keep you and your staff on track. No matter where you are in your [...]
Creating YouTube Videos for Your Small Business

Chances are if you’re a small business owner, high-priced commercials are out of the question. Lucky you! In today’s age of social media, commercials aren’t nearly as effective as a DIY YouTube video. Who, me? Yes, you. You don’t have to be a video pro to create an authentic video that showcases your business. How [...]
15 Strategies to Use Video to Differentiate Your Business
How are you using social media to stand out from your competition? Have you effectively differentiated yourself, especially on social networks? The challenge in using any social media channel is you’re playing by their rules: Facebook, Twitter, LinkedIn, YouTube and other major players want a consistent look and feel for their users, but the result [...]
10 Ways to Be Comfortable on Camera
Video is a terrific medium for business professionals to show the human side of their brand. However, many of my clients are hesitant to go on camera, no matter how fabulous their company is. They are highly uncomfortable with the idea of putting themselves on a YouTube video for the world to see. If you’ve [...]
Promoting Your Facebook Business Page
Congratulations! If you’ve been following my month-long series on Building a Facebook Business Page for Your Small Business, you’ve developed a fantastic presence in the largest social network on the planet. Now how do you promote it? What’s the secret sauce recipe to get people to visit your page and Like it so you can [...]
5 Ways to Gain Fans by Customizing Your Facebook Business Page
Having a Facebook business page isn’t enough, even for a small business: you need to give it a custom look to really get results. Why? First impressions mean everything, especially online, where people’s attention spans are easily diverted by cute YouTube videos, Farmville, or the latest quiz on your friends. You need to grab people’s [...]
6 Strategies for Marketing Your Business on a Blog
Great – you’ve started a blog for your business! Now what? Think of your blog as the hub of your Social News Network, allowing you to reach customers worldwide. What you want to tell them? If you did a television commercial, what would it include? What do you emphasize in your print ads? If you [...]
Starting a Small Business Blog
Starting a small business blog is the most cost-effective way achieving job #1 for entrepreneurs: creating a demand for your product. But it’s not magic. Blogging takes time, creativity, and consistency to gain an audience and keep it. The biggest complaint about social media is that it can be a time drain, so I’ll be [...]
6 Blogging Best Practices for Small Business Owners . . . and Everyone Else
Small business owners need to understand blogging best practices to be effective. If you want consumers to subscribe to your blog and keep them reading, give them great content on a regular basis. Once you’re ready to get started, or even if you’ve been blogging for a while, here is my advice on having the [...]




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